KCB has been recognized as the 7th most valuable banking brand worldwide, achieving an impressive Brand Strength Index (BSI) score of 94.4%, up from 91.5% in 2024. This significant boost highlights the bank’s ongoing commitment to delivering superior financial products and services while enhancing customer support channels.
According to the latest Banking 500 2025 report by Brand Finance, the world’s leading brand valuation consultancy, KCB made a notable leap of 30 places in the global brand value ranking. It is now at 343, up from 373 out of 500 global banks surveyed.
The report further notes the resilience of African banking brands, which have continued to perform strongly on the international stage despite challenges such as economic fluctuations, geopolitical tensions, and regional uncertainties. African banking brands collectively created US$15.2 billion in value in 2025, with an average brand value growth of 22% across the surveyed markets. The strongest country performance came from Kenya (+49%), followed by South Africa (+24%), Morocco (+21%), Nigeria (+16%), and Egypt (+8%).
Rosalind Gichuru, KCB Group Director of Marketing and Communications, commented, “This achievement is a testament to the hard work, dedication, and commitment of our team, as well as the trust our customers and partners place in us. It reflects the strength of our brand, the resilience of our business model, and our continuous efforts to innovate and deliver value to our stakeholders. We are excited about the future and will continue to build on this momentum to achieve even greater success.”
However, despite these remarkable achievements, no African banking brands have yet made it into the Top 100, with challenges such as weaker currencies and regional economic risks still playing a role.
Jeremy Sampson, Chairman of Brand Finance Africa, remarked, “The remarkable rise of African banks in brand rankings highlights the sector’s resilience, innovation, and ability to meet evolving consumer needs. While global banking giants continue to dominate in absolute brand value, Africa’s banking sector is proving that strong brands, built on trust and digital capabilities, can punch well above their weight on the world stage.”
The global banking sector is currently benefitting from higher interest rates and financial market recovery, while African banks leverage their brand strength, customer loyalty, and digital innovation. With the continued growth of mobile banking and fintech disruptors in Africa, there are ample opportunities for further expansion and competitiveness in the coming years.
